Dave Larson, Affinity Plus President/CEO

Dave Larson


Dave Larson is the President and CEO of Affinity Plus Federal Credit Union since 2013. Prior to becoming President, Dave served as Senior Vice President of Affinity Plus for 9 years. As CEO, Dave led the turnaround effort to strengthen and rebuild the credit union. In 2018 and 2020, Dave was recognized by the Star Tribune as “Top CEO” among large companies. He was named to the Minnesota 500 list of “Most Powerful Business Leaders in Minnesota” the past 5 years. In 2019, Dave was honored as a Minnesota Credit Union “Outstanding Professional of the Year.” Under his leadership, Affinity Plus was named a “Top 150 Workplace” and designated “Best Credit Union in Minnesota” by Forbes 5 years in a row. In 2022, Dave was inducted into the Credit Union House Hall of Leaders. Dave has a genuine care for the employees, the credit union’s members, and the communities that Affinity Plus serves. Dave is also the Board Chair for the Board of Directors of Special Olympics Minnesota, and a frequent guest lecturer at the University of Saint Thomas.

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