PEOPLE CENTERED BANKING, PERFECT FOR GOPHERS!

We know finances are unique, from just starting out on your own to graduating to post-grad school and more! And while you’re working toward your goals, Affinity Plus has the products and services to support your journey.

It’s banking made for real life, and for community-minded Gophers!

From free checking and spending accounts and competitive interest rates on loans, to a whole team of local people who want to help you succeed, we’re here for you.

Proud Partner of Gopher Athletics

BENEFITS DESIGNED WITH GOPHERS IN MIND

As a student, staff, or alumnus of UMN - Twin Cities, you’re qualified for membership with Affinity Plus! Your nearest branch is located just steps away from the University Campus.

Membership includes everything from a top-rated mobile app to free personal guidance from experts. As your financial partner, we’re here to make every day easier for busy gopher fans like you.

Minneapolis - University Ave

Access Your Money

Easily access your money the way you want, with instant-issue debit cards, a 60,000+ no-fee ATM network, digital wallets like Apple Pay, and mobile and online banking.

Free Financial Advice & Help

We’re here to help you learn about budgeting, how to build your credit score, student loans, and much more.

Simple Fees

Our low fee structure ensures your money stays your money. For example, we got rid of NSF fees for checking and spending accounts.

Better Rates

Credit union members get better rates and fewer fees than at typical banks, because the majority of our profits go back to you and your fellow member owners, and our communities.

Branches

With more than 30 branches around Minnesota – including 8 on or near college and university campuses – you can easily take your account with you when you leave school.

Meet Our Golden Gopher® Athletes

Isaac Asuma 2025

Isaac Asuma, Basketball

Year: Sophomore

Major: Business and Marketing Education

Hometown: Cherry, Minnesota

Personal Financial Tip: Wait 24 hours before making non-essential purchases to avoid impulse spending and keep more money in your pocket

Mara Braun 2025@2x

Mara Braun, Basketball

Year: Redshirt Junior

Major: Business and Marketing Education

Hometown: Wayzata, Minnesota

Personal Financial Tip: Keep your money organized with spreadsheets and start investing when you can.  It helps you stay on top of your spending now while also setting yourself up for the future.

Lindsay Ava 2025

Ava Lindsay, Hockey

Year: Junior

Major: Business and Marketing Education

Hometown: Minnetonka, Minnesota

Personal Financial Tip: Track every dollar by making a simple budget and review it monthly.

Jalen Smith 2025

Jalen Smith, football

Year: Redshirt Freshman

Major: Business Management

Hometown: Mankato, Minnesota

Personal Financial Tip: Know the difference between being able to buy something and actually being able to afford it.

Brodie Ziemer 2025

Brodie Ziemer, Hockey

Year: Sophomore

Major: Business and Marketing Education

Hometown: Chaska, Minnesota

Personal Financial Tip: Save your money early and as often as possible.