Congratulations to the winners of the 6th Annual Affinity Plus Foundation Silent Auction items. All the winners can be found here.
Our vision is "to make banking meaningful". While commendable, what makes meaningful banking remarkable or critical? The accepted answer is frequently discussed in industry circles. Banking has moved away from the person and has become more about the transactional process. Affinity Plus is a financial services cooperative in an industry that defines itself as a commodity business. We define ourselves differently: we are in the business of people, emotion, and spirit.
Passion for people is a requirement of every employee at Affinity Plus. We are empowered to do what is right on behalf of our members. We are financial experts. We are tenacious. We are unlike any group of employees at any financial organization in this country. In addition, all our products, programs and services begin with a commitment to understanding the benefit to the member above all else in order to provide maximum value. We walk our talk by giving back 90% of what we earn to our members and our communities.
Affinity Plus is different -- we are people helping people.
Affinity Plus is a proud recipient of the 2008 Minnesota Business Ethics Award.