At Affinity Plus, you will always receive straightforward answers and honest advice. We know what you’re thinking: financial institutions make things confusing and are focused on their bottom line. Not so at Affinity Plus.
You are also thinking that here is another Web site and you might be interested in Affinity Plus but feel it is probably a bunch of nonsense. Listen to this: we are the real deal. When you are a member of Affinity Plus, you will get the truth and you will receive answers that are in your best interest. We could spend a lot of time telling you everything about us—like how passionate we are to serve our members, that our decisions are aligned to doing what is best for our members, and that our members feel the difference the minute they walk through the door. We’ll get to that, but first we hope to focus on dispelling common myths.
Myth: Financial organizations structure their products and services to make money.
Realty: Affinity Plus always starts with our members. For example, with the Affinity Plus Visa Platinum card, your initial rate is based on your credit score, however, as your credit score improves your rate will be adjusted to benefit you.
Myth: Income earned at financial organizations line the pockets of those at the top.
Reality: Income earned at Affinity Plus goes back into our membership and our communities. In fact, last year we gave 90% of the income we earned back to our members and communities.
Myth: I can’t trust a financial institution.
Reality: You CAN trust Affinity Plus because we deliver. In fact, Affinity Plus has over 96% trust scores from our members as captured through monthly membership surveys.
Myth: Financial institutions hide information in order to get more business.
Reality: Affinity Plus will always provide you upfront and honest information. We promote information instead of simply disclosing it.
Myth: Financial institutions care only about their own organization.
Reality: Affinity Plus understands the importance of contributing into the communities in which we serve. As a not-for-profit credit union cooperative, our members’ needs come first before the needs of the organization itself. Likewise, we employ community residents and we spend time volunteering in local communities through speaking engagements and free seminars about financial literacy. Last year we gave over 200 presentations to community groups and spent 30 days in local schools.
Myth: I will always pay a lot in fees for my checking account wherever I choose to bank.
Reality: Affinity Plus saved members over $2.7 million in fees last year relating to checking accounts. You can save money on fees when you have a checking account with Affinity Plus.
In summary, you should have high expectations when you do your banking with Affinity Plus. Our vision statement is to “make banking meaningful ”. But how can banking be “meaningful”? When you choose to bank at Affinity Plus, you will experience a way of banking that is completely different and refreshing from any other organization. We are here to serve our members like you and we exist for that purpose only. When you walk through the doors of Affinity Plus, you enter into a place where your needs matter and your goals and wants are our priority. As we focus on you, you will begin to understand our commitment to place financial gain for you before financial gain for the organization.
Passion for people is a requirement of every employee at Affinity Plus, We are empowered at Affinity Plus on behalf of our members. We are financial experts. We are tenacious. We are unlike any group of employees at any financial organization in this country.
To state it simply, our members come first in everything we do. And you will understand that as you put us to the test. Affinity Plus is committed to providing you an extraordinary banking experience and the maximum value for your membership, every day.
Extraordinary experience. Maximum value.
Become a member of our unique organization by applying today.